
Industries · Beauty & Cosmetics
B2B & B2C E-Commerce Platform for Beauty & Cosmetics Brands
A commerce platform built for beauty, cosmetics and health brands — B2B and B2C, on one system.
The Main Challenges in Beauty, Cosmetics & Health
Difficult management of multiple websites for different brands and markets
Manual handling of business rules by banner, listed products and client-specific pricing agreements
Semi-manual management of EDI exchanges with head office
Other Challenges in the Industry
These challenges call for advanced technology and processes to guarantee speed, profitability and customer satisfaction.
- Online purchases restricted to the formats allowed for each customer category
- Syncing rebates and contract prices between the website and management systems
- Manual management of accounts receivable
- No visibility into customers and purchasing trends
- Managing affiliate programs for resellers
- Lack of real-time personalization based on online and offline buying habits
- Lack of marketing automation and cross-brand promotions
A tailored solution for beauty, cosmetics and health.
Adapts to your needs. Without compromise. A complete B2B and B2C commerce platform, synced with your internal systems and automating your manual processes — 100% native, fully managed, with a dedicated team.

Simplified Multi-Brand Product & Data Management
Our solution centralizes the management of several brands and product ranges within a single interface.
Automatic creation and central management of products, photos, categories and related content
AI-assisted multi-brand, multi-channel, multi-region and multilingual management
Multi-site B2B and B2C on a single platform
Automated Orders & Business Rules
Dramatically fewer errors and much faster order processing.
Custom pricing with multiple price lists and special agreements
Automatic discounts and rebates based on purchase volume
Order grids that make bulk ordering easy
Automated Inventory Synchronization
Real-time inventory sync across multiple warehouses — eliminating errors and cutting management time for better planning.
Inventory and warehouse synchronization
Restocking date synchronization
Access to inventory updated in real time
Other Key Features
For your users and administrators, on a single platform.
Performance and sales tracking
Multiple access levels for owners and managers
Automated accounts receivable
Integration and sync with your internal systems
Automated returns and exchanges (B2B and B2C)
Unified platform with business rules based on the signed-in user
Built on Experience
HeroShop was born out of the experience and the needs identified by our agency, with a multidisciplinary team behind it.
10,000+
successful projects
300+
satisfied clients
20+
international awards
25+
years of experience
Benefits for Your B2C Customers
One platform serving your retail partners and your direct-to-consumer shoppers.
Outstanding multi-brand storefront
Optimized product discovery and search
Fast and efficient ordering
Marketing automation
Merchandising tailored to the consumer market
Product reviews
Loyalty program
Personalized experience
Common questions
Straight answers to what buyers ask us most.
- Can beauty brands sell to professionals and consumers at once?
- Yes. Professional buyers get wholesale pricing, bulk ordering and account-level catalogs, while consumers get a personalized storefront with loyalty and referral programs — both running on one catalog and one inventory.
- Does HeroShop connect to my ERP and accounting system?
- Yes. HeroShop is built around a data hub with native synchronizations to ERP, accounting, POS, PIM and marketplace systems. Orders, customers, products, prices and inventory move both ways automatically, so your teams stop re-entering the same data in two systems.
- Can HeroShop run B2B wholesale and B2C retail from one catalog?
- Yes. B2B, B2C and D2C run on a single platform, one product catalog and one inventory. Each audience gets its own storefront, pricing rules and content, while your team manages products, media and stock in one place.
- Does the platform support multiple currencies, languages and brands?
- Yes. HeroShop is multi-site, multi-brand, multi-region, multilingual and multi-currency by design. You can operate several stores and markets, in English and French, from one administration with localized catalogs, prices and content.
- How are customer-specific prices and agreements handled?
- Through multiple price lists and special agreements applied per client, group or organization. Buyers sign in and see their negotiated pricing, their assigned catalog and their order history, with approval levels and roles reflecting their internal structure.
Ready to Transform Your Business?
Let's talk!