HeroShop commerce platform shown on desktop and mobile

HeroShop Commerce Platform

Powering Your Digital Transformation

  • Optimize your B2B and B2C purchasing processes
  • Synchronize your data across all systems
  • Automate your data entry and updates

Comprehensive Commerce Platform

HeroShop® includes a series of modules, features and tools designed for the realities of manufacturing and B2B and B2C sales. We deliver an exceptional experience across every sales and service channel, built on the latest technologies and ready for your current and future needs.

Three things slow down every B2B operation

1

Manual processes

Orders taken by phone, transcribed by hand, corrected at delivery.

2

Disconnected systems

Your ERP, accounting, warehouse and website don't talk to each other, so the same data gets entered three times.

3

Platform limitations

Off-the-shelf platforms make you bend your business to fit their assumptions.

Your competitive advantage

Established and growing businesses face the same operational drag every day. Here is what changes when your ecosystem works for you.

Traditional ecosystems

  • Manual data entry and order taking
  • Disconnected systems, entered three times
  • Manual product, collection, media and photo updates
  • Manual merchandising, page by page
  • Off-the-shelf rules you have to work around
  • B2B and B2C in separate systems
  • Add-ons and plugins stacked on top

The HeroShop ecosystem

  • Automated data entry and B2B order taking
  • Connected systems, synchronized in real time
  • Automated product, collection, media and photo updates
  • Automated merchandising and personalization
  • Business rules adapted to how you sell
  • Integrated B2B, B2C and D2C in one backend
  • Native features, maintained by one team

See how it would work for your business.

“Our online sales increased by 171% just by going through HeroShop. That says it all!”

Peter Bishop — President, Nubra Canada

Diagram of HeroShop synchronizing data with management systems

Synchronizations: integrate with your systems seamlessly

Update your inventories and prices, and receive your orders directly into your accounting, order management or production systems.

  • Integration with your management systems, whatever they may be (API or file exchange)
  • Website integration with multiple systems simultaneously
  • Automated sending of website orders to one or more internal systems
  • Inventory synchronization with website for multiple warehouses
  • Price and promotion synchronization
  • Synchronization of online and offline history
HeroShop automation workflows illustrated

Automations

Free your marketing and sales team from repetitive and tedious tasks.

  • Automatic addition of products to the website
  • Automated merchandising based on season, new releases, promotions, inventory availability and more
  • Automated bulk management for removing, updating or adding photos
  • Automated scripts for SEO
  • Automation of emails according to your own rules

The more we automate, the more effort we save — and redeploy toward more rewarding work.

Common questions

Straight answers to what buyers ask us most.

What is HeroShop?
HeroShop is an all-in-one data hub and e-commerce platform with native B2B functionality, system synchronizations and automation. It is built for manufacturers, distributors and retailers that sell to businesses and consumers from the same product data.
How is HeroShop different from a plugin-based platform?
B2B capabilities are native rather than added through third-party plugins. Price lists, order grids, organizational accounts, catalogs by client and ERP synchronization are part of the core platform, so there is no stack of extensions to maintain and reconcile.
Does HeroShop connect to my ERP and accounting system?
Yes. HeroShop is built around a data hub with native synchronizations to ERP, accounting, POS, PIM and marketplace systems. Orders, customers, products, prices and inventory move both ways automatically, so your teams stop re-entering the same data in two systems.
Can HeroShop run B2B wholesale and B2C retail from one catalog?
Yes. B2B, B2C and D2C run on a single platform, one product catalog and one inventory. Each audience gets its own storefront, pricing rules and content, while your team manages products, media and stock in one place.
Does the platform support multiple currencies, languages and brands?
Yes. HeroShop is multi-site, multi-brand, multi-region, multilingual and multi-currency by design. You can operate several stores and markets, in English and French, from one administration with localized catalogs, prices and content.
How are customer-specific prices and agreements handled?
Through multiple price lists and special agreements applied per client, group or organization. Buyers sign in and see their negotiated pricing, their assigned catalog and their order history, with approval levels and roles reflecting their internal structure.

Curious about how we can help modernize your e-commerce ecosystem?

Let's talk!